Privacy Policy

The use of our website is possible without any specification of personal data. However, if you want to use special services of our enterprise via our website, processing of personal data could become necessary. If the processing of personal data is necessary and if there is no legal basis for such processing, we will generally obtain your consent.

The processing of personal data, such as your name, address, e-mail address, or telephone number, is always in line with the German Data Protection Act and in accordance with the country-specific data protection regulations applicable to the synetics GmbH. By means of this data protection declaration, our company would like to inform the public about the type, scope and purpose of the personal data collected, used and processed by us. Furthermore, you will be informed of your rights by means of this data protection declaration.

As the controller, the synetics GmbH has implemented numerous technical and organizational measures to ensure the most complete protection of personal data processed through this website. Nevertheless, Internet-based data transmissions can always be subject to security vulnerabilities, so that absolute protection cannot be guaranteed. For this reason, every data subject is free to transmit personal data to us by alternative means, for example by telephone.

1. Definitions

The data protection declaration of synetics GmbH is based on the terms used by the European Directive and Ordinance Maker when issuing the General Data Protection Regulation (DSGVO). Our data protection declaration should be easy to read and understand for the public as well as for our customers and business partners. To ensure this, we would like to explain the terminology used in advance.

We use the following terms, among others, in this data protection declaration:

a) Personal data

Personal data is any information relating to an identified or identifiable natural person (hereinafter “data subject”). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

b) Data subject

Data subject means any identified or identifiable natural person whose personal data are processed by the controller.

c) Processing

Processing means any operation or set of operations which is performed upon personal data, whether or not by automatic means, such as collection, recording, organization, filing, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

d) Restriction of processing

Restriction of processing is the marking of stored personal data with the aim of limiting their future processing.

e) Profiling

Profiling is any type of automated processing of personal data that consists of using such personal data to evaluate certain personal aspects relating to a natural person, in particular to analyze or predict aspects relating to that natural person’s job performance, economic situation, health, personal preferences, interests, reliability, behavior, location or change of location.

f) Pseudonymization

Pseudonymization is the processing of personal data in such a way that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separate and is subject to technical and organizational measures to ensure that the personal data is not attributed to an identified or identifiable natural person.

g) Controller or person responsible for processing.

The controller or person responsible for processing is the natural or legal person, public authority, agency or other body which alone or jointly with others determines the purposes and means of the processing of personal data. Where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its designation may be provided for under Union or Member State law.

h) Processor

Processor means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the Controller.

i) Recipient

Recipient means a natural or legal person, public authority, agency or other body to whom personal data are disclosed, whether or not a third party. However, public authorities that may receive Personal Data in the context of a specific investigative task under Union or Member State law shall not be considered as recipients.

j) Third Party

Third party means a natural or legal person, public authority, agency or other body other than the data subject, the controller, the processor and the persons authorized to process the personal data under the direct responsibility of the controller or the processor.

k) Consent

Consent shall mean any freely given indication of the data subject’s wishes for the specific case in an informed and unambiguous manner, in the form of a statement or any other unambiguous affirmative act, by which the data subject indicates that he or she consents to the processing of personal data relating to him or her.

2. Name and address of the controller

The controller within the meaning of the General Data Protection Regulation, other data protection laws applicable in the Member States of the European Union and other provisions with data protection character is:

synetics GmbH
Kaistr. 18
40221 Düsseldorf
Germany

Tel.: 021169931-0
E-mail: info@i-doit.com

Website: https://www.i-doit.com

Our data protection officer can be reached at this address, Attn: Data Protection Officer, or by e-mail at datenschutz@i-doit.com.

3. Cookies

The website of synetics GmbH uses cookies. Cookies are text files that are stored on a computer system via an Internet browser.

Numerous websites and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier of the cookie. It consists of a string of characters by which websites and servers can be assigned to the specific browser in which the cookie was stored. This enables the visited websites and servers to distinguish the individual browser of the data subject from other browsers that contain other cookies. A specific browser can be recognized and identified via the unique cookie ID.

Through the use of cookies, the synetics GmbH can provide the users of this website with more user-friendly services that would not be possible without the cookie setting.

By means of a cookie, the information and offers on our website can be optimized for the user. Cookies enable us, as already mentioned, to recognize the users of our website. The purpose of this recognition is to make it easier for users to use our website. For example, the user of a website that uses cookies does not have to re-enter his or her access data each time he or she visits the website, because this is handled by the website and the cookie stored on the user’s computer system. Another example is the cookie of a shopping cart in an online store. The online store remembers the items that a customer has placed in the virtual shopping cart via a cookie.

The data subject can prevent the setting of cookies by our website at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Furthermore, cookies that have already been set can be deleted at any time via an Internet browser or other software programs. This is possible in all common Internet browsers. If the data subject deactivates the setting of cookies in the Internet browser used, not all functions of our website may be fully usable.

4. Collection of general data and information

The website of the synetics GmbH collects a series of general data and information with each call-up of the website by a data subject or automated system. This general data and information is stored in the log files of the server. The following data may be collected: (1) the browser types and versions used, (2) the operating system used by the accessing system, (3) the website from which an accessing system accesses our website (so-called referrer), (4) the sub-websites that are accessed via an accessing system on our website, (5) the date and time of an access to the website, (6) an anonymized Internet protocol address (IP address), (7) the Internet service provider of the accessing system and (8) other similar data and information that serve to avert danger in the event of attacks on our information technology systems.

When using these general data and information, the synetics GmbH does not draw any conclusions about the data subject. Rather, this information is needed (1) to deliver the contents of our website correctly, (2) to optimize the contents of our website and the advertising for these, (3) to ensure the long-term functionality of our information technology systems and the technology of our website, and (4) to provide law enforcement authorities with the information necessary for prosecution in the event of a cyber attack. Therefore, the synetics GmbH analyzes anonymously collected data and information on one hand, and on the other hand, with the aim of increasing the data protection and data security of our enterprise so that we can ultimately ensure an optimal level of protection for the personal data we process. The anonymous data of the server log files are stored separately from any personal data provided by a data subject.

5. Registration on our website

You have the possibility to register on our website by providing personal data. Registration and thus data collection is required for the following purposes: Inquiry i-doit and i-doit Add-ons, Inquiry “i-doit Partner” and “Become i-doit Development Partner”, whitepaper downloads, Registration for i-doit and Partner Webinars, Customer and Partner Login as well as for the registration on one of the i-doit subdomains (landing pages).

Which personal data is transmitted to synetics GmbH in the process is determined by the respective input mask used for registration. The personal data entered by you will be collected and stored exclusively for internal use by the controller and for its own purposes. synetics GmbH may arrange for the transfer of the personal data to one or more processors, who will also use the personal data exclusively for an internal use attributable to them as the controller.

Furthermore, by registering on the synetics GmbH website, the IP address assigned by your Internet service provider (ISP), the date as well as the time of registration will be stored. This data is stored because it is the only way to prevent misuse of our services and, if necessary, to enable us to investigate criminal offences that have been committed. In this respect, the storage of this data is necessary for the protection of the data controller. As a matter of principle, this data is not passed on to third parties unless there is a legal obligation to pass it on or the passing on serves the purpose of criminal prosecution.

Your registration under voluntary provision of personal data serves the purpose of the controller to offer you content or services which, due to the nature of the matter, can only be offered to registered users. Registered persons are free to change the personal data provided during registration at any time or to have it completely deleted from the data stock of the controller.

As the controller, synetics GmbH will provide any data subject with information about which personal data is stored about the data subject at any time upon request. Furthermore, the controller will correct or delete personal data at your request or indication, provided that this does not conflict with any statutory retention obligations. Our data protection officer (datenschutz@i-doit.com) and the entire staff of synetics GmbH are available as contact persons in this context.

5.1. Sharing of data with i-doit partners and resellers

Some products – like add-ons – are developed and offered by our partners. In order to process your request in the best possible way, we pass on data to i-doit partners and resellers as your local contacts if necessary. Such a case occurs when

you make an inquiry about a partner’s product
your order/quotation request contains a product of a partner
an optimal support by a regional partner is useful.
Our partners use the data exclusively to contact you and to provide you with information on their own. If you do not wish this data transfer or wish to withdraw your consent, please send an e-mail to sales@i-doit.com.

6. Subscription to our newsletter

On our website, users are given the opportunity to subscribe to our newsletter. The personal data transmitted to synetics GmbH when subscribing to the newsletter is specified in the input mask used for this purpose.

We inform our customers and business partners at regular intervals by means of a newsletter about offers of the company. Our company newsletter can only be received by you if (1) you have a valid e-mail address and (2) you register to receive the newsletter. For legal reasons, a confirmation e-mail will be sent to the e-mail address you entered for the first time for the newsletter dispatch using the double opt-in procedure. This confirmation e-mail serves to verify whether the owner of the e-mail address as the data subject has authorized the receipt of the newsletter.

When registering for the newsletter, we also store the IP address of the computer system used at the time of registration, as assigned by your Internet service provider (ISP), as well as the date and time of registration. The collection of this data is necessary in order to be able to trace the (possible) misuse of your e-mail address at a later date and therefore serves the legal protection of the controller.

The personal data collected in the context of a registration for the newsletter are used exclusively for sending our newsletter. Furthermore, subscribers to the newsletter could be informed by e-mail if this is necessary for the operation of the newsletter service or a registration in this regard, as could be the case in the event of changes to the newsletter offer or changes in the technical circumstances. No personal data collected as part of the newsletter service will be passed on to third parties. You can cancel your subscription to our newsletter at any time. The consent to the storage of personal data that you have given us for the newsletter dispatch can be revoked at any time. For the purpose of revoking consent, you will find a corresponding link in each newsletter. Furthermore, it is also possible to unsubscribe from the newsletter mailing at any time directly on the synetics GmbH website or to notify the controller of this in another way.

7. Newsletter tracking

The newsletters of synetics GmbH contain so-called tracking pixels. A tracking pixel is a miniature graphic that is embedded in such emails that are sent in HTML format to enable log file recording and log file analysis. This enables a statistical evaluation of the success or failure of online marketing campaigns. Based on the embedded tracking pixel, the synetics GmbH may see if and when an e-mail was opened, and which links in the e-mail were called up.

Such personal data collected via the tracking pixels contained in the newsletters are stored and evaluated by the controller in order to optimize the newsletter dispatch and to better adapt the content of future newsletters to your interests. This personal data will not be disclosed to third parties.You are entitled at any time to revoke the relevant separate declaration of consent given via the double opt-in procedure. After a revocation, this personal data will be deleted by the controller. The synetics GmbH automatically regards a withdrawal from the receipt of the newsletter as a revocation.

8. Contact possibility via the website

Our website of contains, due to legal requirements, information that enables a quick electronic contact to our company as well as direct communication with us, which also includes a general address of the so-called electronic mail (e-mail address). If you contact the controller by e-mail or via a contact form, the personal data you provide will be stored automatically. This personal data is not passed on to third parties, with the exception of our i-doit partners and resellers.

9. Comment function in the blog on the website

In our blog, we offer you the opportunity to leave individual comments on individual blog posts. A blog is a portal on a website, usually publicly viewable, in which one or more people, called bloggers or web bloggers, can post articles or write down thoughts in so-called blogposts. The blogposts can usually be commented on by third parties.

If you leave a comment in the blog, in addition to the comments you leave, information about the time of comment entry and the user name (pseudonym) you have chosen will be stored and published. Furthermore, the IP address assigned by the Internet service provider (ISP) is also logged. This storage of the IP address is done for security reasons and in case you violate the rights of third parties or post illegal content through a submitted comment. The storage of this personal data is therefore in the controller’s own interest, so that the controller could exculpate itself if necessary in the event of an infringement. There will be no disclosure of this collected personal data to third parties, unless such disclosure is required by law or serves the legal defense of the controller.

10. Subscription of comments in the blog on the website

The comments made in the blog of synetics GmbH can generally be subscribed to by third parties. In particular, it is possible for a commentator to subscribe to the comments following his comment on a particular blog post.

If you choose the option to subscribe to comments, the controller will send an automatic confirmation e-mail to verify in a double opt-in procedure that the owner of the specified e-mail address has indeed opted for this option. The option to subscribe to comments can be terminated at any time.

11. Regular deletion and blocking of personal data

The controller processes and stores your personal data of the data subject only for the period necessary to achieve the purpose of storage or where provided for by the European Directive and Regulation or other legislator in laws or regulations to which the controller is subject.

If the storage purpose ceases to apply or if a storage period prescribed by the European Directive and Regulation Maker or another competent legislator expires, the personal data will be routinely blocked or deleted in accordance with the statutory provisions

12. Your rights as data subject

a) Right to confirmation
Every data subject has the right granted by the European Directive and Regulation to obtain confirmation from the controller as to whether personal data concerning him or her are being processed. If you wish to exercise this right of confirmation, you may, at any time, contact our Data Protection Officer (datenschutz@i-doit.com) or another employee of the controller.

b) Right of access
Any person affected by the processing of personal data has the right granted by the European Directive and Regulation to obtain at any time from the controller, free of charge, information about the personal data stored about him or her and a copy of that information. In addition, the European Directive and Regulation Legislator has granted the data subject access to the following information:

• the purposes of processing
• the categories of personal data processed
• the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular in the case of recipients in third countries or international organizations
• if possible, the planned duration for which the personal data will be stored or, if this is not possible, the criteria for determining this duration
• the existence of a right to obtain the rectification or erasure of personal data concerning him or her, or to obtain the restriction of processing by the controller, or a right to object to such processing
• the existence of a right of appeal to a supervisory authority
  if the personal data are not collected from the data subject: Any available information about the origin of the data
• The existence of automated decision-making, including profiling, pursuant to Article 22(1) and (4) of the GDPR and, at least in these cases, meaningful information about the logic involved and the scope and intended effects of such processing for the data subject.

Furthermore, the data subject shall have the right to obtain information as to whether personal data have been transferred to a third country or to an international organization. If this is the case, the data subject also has the right to obtain information about the appropriate safeguards in connection with the transfer.

If you would like to exercise this right to information, you can contact our data protection officer or another employee of the controller at any time.

c) Right to rectification
Every person affected by the processing of personal data has the right granted by the European Directive and Regulation to demand the immediate rectification of any inaccurate personal data concerning him or her. Furthermore, the data subject has the right to request the completion of incomplete personal data – also by means of a supplementary declaration – taking into account the purposes of the processing.

If you wish to exercise this right of rectification, you may at any time contact our data protection officer or another employee of the controller.

d) Right to erasure (right to be forgotten)
Any person affected by the processing of personal data has the right granted by the European Directive and Regulation to request from the controller that personal data concerning him or her be erased without delay, provided that one of the following reasons applies and to the extent that the processing is not necessary:

• The personal data were collected or otherwise processed for such purposes for which they are no longer necessary.
• The data subject revokes his or her consent on which the processing was based pursuant to Art. 6(1)(a) GDPR or Art. 9(2)(a) GDPR and there is no other legal basis for the processing.
• The data subject objects to the processing pursuant to Article 21(1) of the GDPR and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing pursuant to Article 21(2) of the GDPR.
• The personal data have been processed unlawfully.
• The erasure of the personal data is necessary for compliance with a legal obligation under Union or Member State law to which the controller is subject.
• The personal data has been collected in relation to information society services offered pursuant to Article 8(1) of the GDPR.
  If one of the aforementioned reasons applies, and you want to arrange the erasure of personal data stored by the synetics GmbH, you can contact our data protection officer (datenschutz@i-doit.com) or another employee of the controller at any time. The Data Protection Officer of the synetics GmbH or another employee will arrange for the erasure request to be complied with immediately.

If the personal data was made public by the synetics GmbH and our company as the responsible party pursuant to Art. 17 Para. 1 GDPR to delete the personal data, synetics GmbH shall implement appropriate measures, including technical measures, taking into account the available technology and the cost of implementation, in order to inform other data controllers which process the published personal data that the data subject has requested from those other data controllers to delete all links to or copies or replications of the personal data, unless the processing is necessary. The Data Protection Officer of the synetics GmbH or another employee will arrange the necessary in individual cases.

e) Right to restriction of processing
Any person concerned by the processing of personal data has the right granted by the European Directive and Regulation to obtain from the controller the restriction of processing where one of the following conditions is met:

• The accuracy of the personal data is contested by the data subject for a period enabling the controller to verify the accuracy of the personal data.
• The processing is unlawful, the data subject objects to the erasure of the personal data and requests instead the restriction of the use of the personal data.
• The controller no longer needs the personal data for the purposes of the processing, but the data subject needs it for the assertion, exercise or defense of legal claims.
• The data subject has objected to the processing pursuant to Article 21 (1) of the GDPR and it is not yet clear whether the legitimate grounds of the controller override those of the data subject.

If one of the aforementioned conditions is met, and you wish to request the restriction of personal data stored by the synetics GmbH, you may at any time contact our Data Protection Officer or another employee of the controller. The data protection officer of the synetics GmbH or another employee will arrange the restriction of the processing.

f) Right to data portability
Any person affected by the processing of personal data has the right granted by the European Directive and Regulation to receive the personal data concerning him or her, which have been provided by the data subject to a controller, in a structured, commonly used and machine-readable format. He or she also has the right to transmit such data to another controller without hindrance from the controller to whom the personal data have been provided, provided that the processing is based on consent pursuant to Article 6(1)(a) of the GDPR or Article 9(2)(a) of the GDPR or on a contract pursuant to Article 6(1)(b) of the GDPR and the processing is carried out by automated means, unless the processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.

Furthermore, when exercising the right to data portability pursuant to Article 20(1) of the GDPR, the data subject shall have the right to obtain that the personal data be transferred directly from one controller to another controller where technically feasible and provided that this does not adversely affect the rights and freedoms of other individuals.

In order to assert the right to data portability, you may at any time contact the data protection officer appointed by synetics GmbH or another employee.

g) Right to oppose
Any person affected by the processing of personal data has the right granted by the European Directive and Regulation to object at any time, on grounds relating to his or her particular situation, to the processing of personal data concerning him or her which is carried out on the basis of Article 6(1)(e) or (f) of the GDPR. This also applies to profiling based on these provisions.

The synetics GmbH shall no longer process the personal data in the event of the objection, unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject, or for the assertion, exercise or defence of legal claims.

If the synetics GmbH processes personal data for direct marketing purposes, the data subject shall have the right to object at any time to processing of personal data processed for such marketing. This also applies to the profiling, insofar as it is related to such direct marketing. If the data subject objects to the synetics GmbH to the processing for direct marketing purposes, the synetics GmbH will no longer process the personal data for these purposes.

In addition, the data subject has the right, on grounds relating to his or her particular situation, to object to processing of personal data concerning him or her which is carried out by the synetics GmbH for scientific or historical research purposes, or for statistical purposes pursuant to Article 89(1) of the Data Protection Regulation (GDPR), unless such processing is necessary for the performance of a task which is in the public interest.

In order to exercise the right to object, you may directly contact the Data Protection Officer of the synetics GmbH or another employee. You are also free to exercise your right to object in connection with the use of information society services, notwithstanding Directive 2002/58/EC, by means of automated procedures using technical specifications.

h) Automated decisions in individual cases, including profiling.
Any data subject concerned by the processing of personal data shall have the right, granted by the European Directive and Regulation, not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning him or her or similarly significantly affects him or her, unless the decision (1) is necessary for entering into, or the performance of, a contract between the data subject and the controller, or (2) is permitted by Union or Member State law to which the controller is subject and that law contains suitable measures to safeguard the data subject’s rights and freedoms and legitimate interests, or (3) is made with the data subject’s explicit consent.

If the decision (1) is necessary for entering into, or the performance of, a contract between the data subject and the data controller, or (2) it is made with the data subject’s explicit consent, the synetics GmbH shall implement suitable measures to safeguard the data subject’s rights and freedoms and legitimate interests, which include at least the right to obtain the data subject’s involvement on the part of the controller, to express his or her point of view and to contest the decision.

If you wish to exercise your rights concerning automated decisions, you may, at any time, contact our Data Protection Officer or another employee of the controller.

i) Right to withdraw consent under data protection law.
Every person affected by the processing of personal data has the right, granted by the European Directive and Regulation Maker, to withdraw consent to the processing of personal data at any time.

If you wish to exercise your right to withdraw consent, you may contact our data protection officer or another employee of the controller at any time.

j) Right to complain to a supervisory authority
You have the right and the possibility to complain at any time to the competent data protection supervisory authority

State Commissioner for Data Protection and Freedom of Information of North Rhine-Westphalia
P.O. Box 20 04 44
40102 Duesseldorf

Tel.: (+49) 211/38424-0
Fax: (+49) 211/38424-10
E-mail: poststelle@ldi.nrw.de

to contact.

13. Data protection during applications and the application process

synetics GmbH collects and processes the personal data of applicants for the purpose of handling the application process. The processing may also take place electronically. This is particularly the case if an applicant submits corresponding application documents to synetics GmbH electronically, for example by e-mail or via a web form located on the website. If synetics GmbH concludes an employment contract with an applicant, the transmitted data shall be stored for the purpose of processing the employment relationship in compliance with the statutory provisions. If synetcis GmbH as the data controller does not conclude an employment contract with the applicant, the application documents will be automatically deleted two months after notification of the rejection decision, provided that no other legitimate interests of the data controller oppose deletion. Other legitimate interest in this sense is, for example, a duty to provide evidence in proceedings under the General Equal Treatment Act (AGG).

14. Legal basis of processing

Art. 6 I lit. a GDPR serves as the legal basis for our company for processing operations in which we obtain consent for a specific processing purpose. If the processing of personal data is necessary for the performance of a contract to which the data subject is a party, as is the case, for example, with processing operations that are necessary for a delivery of goods or the provision of another service or consideration, the processing is based on Art. 6 I lit. b GDPR. The same applies to such processing operations that are necessary for the implementation of pre-contractual measures, for example in cases of inquiries about our products or services. If our company is subject to a legal obligation by which a processing of personal data becomes necessary, such as for the fulfillment of tax obligations, the processing is based on Art. 6 I lit. c GDPR. In rare cases, the processing of personal data might become necessary to protect vital interests of the data subject or another natural person. This would be the case, for example, if a visitor were to be injured on our premises and as a result his or her name, age, health insurance data or other vital information had to be passed on to a doctor, hospital or other third party. Then the processing would be based on Art. 6 I lit. d GDPR. Finally, processing operations could be based on Art. 6 I lit. f of the GDPR. Processing operations that are not covered by any of the aforementioned legal bases are based on this legal basis if the processing is necessary to protect a legitimate interest of our company or a third party, provided that the interests, fundamental rights and freedoms of the data subject are not overridden. Such processing operations are permitted to us in particular because they were specifically mentioned by the European legislator. In this respect, it took the view that a legitimate interest could be assumed if the data subject is a customer of the controller (recital 47 sentence 2 of the GDPR).

15.Legitimate interests in the processing pursued by the controller or a third party.

If the processing of personal data is based on Article 6 I lit. f DS-GVO, our legitimate interest is the performance of our business activities for the benefit of the well-being of all our employees and our shareholders.

16. Duration for which the personal data are stored

The criterion for the duration of the storage of personal data is the respective statutory retention period. After expiry of the period, the corresponding data will be routinely deleted, provided that they are no longer required for the fulfillment or initiation of the contract.

17. Legal or contractual regulations for the provision of personal data.

We inform you that the provision of personal data is sometimes required by law (e.g. tax regulations) or may also result from contractual regulations (e.g. information on the contractual partner). Sometimes it may be necessary for the conclusion of a contract that you provide us with personal data, which must subsequently be processed by us. For example, you are obliged to provide us with personal data if our company concludes a contract with you. Failure to provide the personal data would mean that the contract could not be concluded. Before providing personal data, you must contact our data protection officer. Our data protection officer will inform you on a case-by-case basis whether the provision of the personal data is required by law or contract or is necessary for the conclusion of the contract, whether there is an obligation to provide the personal data and what the consequences of not providing the personal data would be.

18. Existence of automated decision making

As a responsible company, we do not use automated decision-making or profiling.

19. Changes to the privacy policy

If changes are made to our privacy policy in the future, the changes will always be posted on these pages.

20. Google Analytics

We use Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google uses cookies. The information generated by the cookie about the use of the online offer by users is usually transmitted to a Google server in the USA and stored there. Google will use this information on our behalf to evaluate the use of our online offer by users, to compile reports on the activities within this online offer and to provide us with other services related to the use of this online offer and the use of the Internet. In doing so, pseudonymous usage profiles of the users can be created from the processed data. We only use Google Analytics with IP anonymization activated. This means that the IP address of the user is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. The IP address transmitted by the user’s browser is not merged with other data from Google. Users can prevent the storage of cookies by setting their browser software accordingly; users can also prevent the collection of data generated by the cookie and related to their use of the online offer to Google, as well as the processing of this data by Google, by downloading and installing the browser plugin available at the following link: http://tools.google.com/dlpage/gaoptout?hl=en. For more information on data use for advertising purposes by Google, settings and opt-out options, please visit Google’s websites: https://www.google.com/intl/de/policies/privacy/partners/.

(“Data Use by Google When You Use Our Partners’ Websites or Apps”), http://www.google.com/policies/technologies/ads

(“Data Use for Advertising Purposes”), http://www.google.de/settings/ads (“Manage Information Google Uses to Show You Ads”), and http://www.google.com/ads/preferences/ (“Determine What Ads Google Shows You”).

21. LinkedIn Insight Tag

Our website uses the conversion tool “LinkedIn Insight Tag” from LinkedIn Ireland Unlimited Company. This tool creates a cookie in your web browser, which allows the collection of, among other things, the following data: IP address, device and browser properties, and page events (e.g. page views). This data is encrypted, anonymized within seven days, and the anonymized data is deleted within 90 days. LinkedIn does not share any personal data with synetics GmbH, but offers anonymized reports on the website target group and display performance. In addition, LinkedIn offers the possibility of retargeting via the Insight Tag. With the help of this data, synetics GmbH can display targeted advertising outside of its website without identifying you as a website visitor. For more information on data protection at LinkedIn, please refer to the LinkedIn privacy policy. LinkedIn members can control the use of their personal data for advertising purposes in their account settings. To deactivate the insight tag on our website (“opt-out”) click here.

23. Facebook Plugin

We have integrated plugins from Facebook, 1601 South California Avenue, Palo Alto,CA 94304, USA on our pages. The visit to our site causes a direct connection to Facebook – servers. In this way, Facebook is informed that your IP address has been registered on our website. If you now click the “Like” , “Like” , “Share” or a corresponding button, Facebook will automatically assign your IP address to your user account and it will be possible for you to link our website on Facebook, on the pages of your profile. This process can only take place if you are logged in to Facebook at the same time. Unfortunately, we have no knowledge about the use and nature of the data collected. For further information in this regard, we refer you to Facebook. If you do not want your user account to be associated with your IP address, please log out of your Facebook account before using our website.

24. Privacy policy for Twitter

Our pages use services of the social online service Twitter. Twitter is operated by Twitter Inc, 795 Folsom Street, Suite 600, San Francisco, CA 94107, USA. By using the “Re-Tweet” function, which is done by pressing the “Tweet – Button”, a link is created between the website you are visiting and your user account on Twitter. This information is displayed to other Twitter users accordingly. We point out that we unfortunately have no influence on the content, scope of use of the data collected by Twitter Inc. and refer for further information to the pages of Twitter Inc. at: https://twitter.com/en/privacy Furthermore, we would like to point out that you can make appropriate changes to your Twitter account to protect your privacy.

25. Microsoft Clarity

This website uses the web analysis software Microsoft Clarity, a service of Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA.

We use Microsoft Clarity to analyze user behavior and improve the user experience on individual subpages of this website.

While using this website, Microsoft Clarity may collect the following data:  

• Meta-data about page views and user data (e.g., browser version, time of page view, and session duration).
• Information about user interaction on the page (e.g., timing and nature of an interaction such as scrolling or clicking, mouse movements, window size changes, masked inputs and selections); and
• Information about the accessed page itself.
  All entries made by a user in any form fields are strictly masked and are not recorded in plain text.

Microsoft partially processes data in the USA. Microsoft uses so-called standard contractual clauses (= Art. 46. para. 2 and 3 DSGVO) as the basis for data processing outside the European Union (in particular in the USA) or a data transfer there. Standard contractual clauses are provided as templates by the EU Commission and are intended to ensure that user data comply with EU data protection standards even if they are transferred to and stored in third countries. In this way, Microsoft undertakes to comply with the European level of data protection when processing personal data, even if the data is stored and processed in the USA. The standard contractual clauses are based on an implementing decision of the EU Commission. Decision and clauses can be found here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=en

Information on the standard contractual clauses at Microsoft can be found here:
https://learn.microsoft.com/en-us/compliance/regulatory/offering-eu-model-clauses

For more information about Microsoft's data processing, please see Microsoft's privacy policy: https://privacy.microsoft.com/de-de/privacystatemen

26. Data protection notice for online meetings, telephone conferences and webinars via “Zoom”

We would like to inform you below about the processing of personal data in connection with the use of “Zoom”

Purpose of processing
We use the “Zoom” tool to conduct conference calls, online meetings, video conferences and/or webinars (hereinafter: “Online Meetings”). “Zoom” is a service provided by Zoom Video Communications, Inc. which is based in the USA.

Responsible
Responsible for data processing directly related to the implementation of “Online Meetings” is synetics Gesellschaft für Systemintegration mbH.
Note: Insofar as you call up the Internet page of “Zoom”, the provider of “Zoom” is responsible for data processing. However, calling up the Internet page is only necessary for the use of “Zoom” in order to download the software for the use of “Zoom”.
You can also use “Zoom” if you enter the respective meeting ID and, if applicable, further access data for the meeting directly in the “Zoom” app.
If you do not want to or cannot use the “Zoom” app, then the basic functions can also be used via a browser version, which you can also find on the “Zoom” website.

What data is processed?
When using “Zoom”, various types of data are processed. In this context, the scope of the data also depends on what information on data you provide before or when participating in an “online meeting”.

The following personal data are subject to processing:

• User details: First name, last name, telephone (optional), e-mail address, password (if “single sign-on” is not used), profile picture (optional), department (optional).
• Meeting metadata: topic, description (optional), attendee IP addresses, device/hardware information.
• For recordings (optional): MP4 file of all video, audio and presentation recordings, M4A file of all audio recordings, text file of online meeting chat.
• When dialing in with the phone: Information on the incoming and outgoing phone number, country name, start and end time. If necessary, other connection data such as the IP address of the device can be stored.
• Text, audio and video data: You may have the opportunity to use the chat, question or survey functions in an “online meeting”. To this extent, the text entries made by you are processed in order to display them in the “online meeting” and, if necessary, to log them. In order to enable the display of video and the playback of audio, the data from the microphone of your terminal device and from any video camera of the terminal device will be processed accordingly for the duration of the meeting. You can turn off or mute the camera or microphone yourself at any time via the “Zoom” applications.